A lot of retailers try to succeed in the virtual world by making great online websites and stores. A lot also fail due to clunky loading times and also confusing layouts that are too much to absorb in one go. Toggi, on the other hand has an interesting website that does not necessarily have all the bells and whistles, but it does get the job done.
Speed has something that their website has. Its simple design makes it a breeze to load even in slow connections, and connections of just around 1 mbps sees all pictures loaded in just a matter of seconds. Thus one does not have to wait too long to see what they have to offer, and one can spend more time surfing and choosing the product one is interested in.
The simplicity of the layout most likely enhances the speed by which it loads. The site opens up with a few graphics on highlighted offers with all the sub topics and products on the left side of the screen. One can select fashion items for men, women and children amongst others on the tabbed organizer on the left side.
On the left side of the page is another tab called technical guide, roughly located to separate outdoor apparel on the top from the equestrian riding gears on the bottom. It is an interesting guide in that it shows the material qualities of the different products and what each of these does for the product. This is quite a novel first for an apparel store, by providing more information to customers so that they can make an informed choice.
Further clicking on in any tab also opens up a further sub menu that further gives a collection for men women and others such as equestrian use. An accessories section is also quite interesting in that it shows a collection for bags, scarves and even socks that the buyer might be interested in.
Those addicted to social media will not feel lost in this site as links to popular social media are also included on it. Links are available for Twitter, Facebook and Instagram. A tab covering news for products is also included if one wants to know more about their products and product lines that are in the offing or just newly offered.
Registering products bought from their many stores and branches can also be done on the site. This novel idea of keeping customer loyalty and ensuring customer feedback is quite new for most stores in the apparel business. It is something that would be nice if everyone caught on in terms of allowing customers to register their products and comment on it.
Thus in a nutshell, the qualities for a good website for an apparel business can be summed up as having good speed, clear and simple layout, simple directions, and also customer feedback and service. This website can thus be used as an example for other stores to emulate to make themselves not only successful in the real world, but in the virtual world as well.
Speed has something that their website has. Its simple design makes it a breeze to load even in slow connections, and connections of just around 1 mbps sees all pictures loaded in just a matter of seconds. Thus one does not have to wait too long to see what they have to offer, and one can spend more time surfing and choosing the product one is interested in.
The simplicity of the layout most likely enhances the speed by which it loads. The site opens up with a few graphics on highlighted offers with all the sub topics and products on the left side of the screen. One can select fashion items for men, women and children amongst others on the tabbed organizer on the left side.
On the left side of the page is another tab called technical guide, roughly located to separate outdoor apparel on the top from the equestrian riding gears on the bottom. It is an interesting guide in that it shows the material qualities of the different products and what each of these does for the product. This is quite a novel first for an apparel store, by providing more information to customers so that they can make an informed choice.
Further clicking on in any tab also opens up a further sub menu that further gives a collection for men women and others such as equestrian use. An accessories section is also quite interesting in that it shows a collection for bags, scarves and even socks that the buyer might be interested in.
Those addicted to social media will not feel lost in this site as links to popular social media are also included on it. Links are available for Twitter, Facebook and Instagram. A tab covering news for products is also included if one wants to know more about their products and product lines that are in the offing or just newly offered.
Registering products bought from their many stores and branches can also be done on the site. This novel idea of keeping customer loyalty and ensuring customer feedback is quite new for most stores in the apparel business. It is something that would be nice if everyone caught on in terms of allowing customers to register their products and comment on it.
Thus in a nutshell, the qualities for a good website for an apparel business can be summed up as having good speed, clear and simple layout, simple directions, and also customer feedback and service. This website can thus be used as an example for other stores to emulate to make themselves not only successful in the real world, but in the virtual world as well.
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